Founder Series: Top Tips to Follow to Get Ready to Raise – Orrick

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COVID-19 and beyond.
California’s next wave of privacy legislation, the California Privacy Rights Act (CPRA), expands the freshly enacted California Consumer Privacy Act (CCPA).
Legal tech is constantly changing, but with so many tools out there, finding the best solutions takes time and effort. Enter the Observatory.
Got data? Of Course You Do! Data is the biggest opportunity of the next decade.
Orrick’s CFIUS Assessment Tool guides parties through the complex legal scheme surrounding foreign investment in the United States.
11 minute read | November.29.2022
Orrick’s Founder Series offers monthly top tips for UK startups on key considerations at each stage of their lifecycle, from incorporating a company through to possible exit strategies. The Series is written by members of our market-leading London Technology Companies Group (TCG), with contributions from other practice members. Our Band 1 ranked London TCG team closed over 310 growth financings and tech M&A deals totalling US$26bn in 2021 and has dominated the European venture capital tech market for 27 consecutive quarters (PitchBook, Q3 2022). In our previous instalments, we have guided founders through the process of incorporating a private limited company, building their team, how to use share options to attract and incentivise their employeesprotect their ideas and helped to identify key compliance considerations.
For many founders, raising funding can be a particularly stressful time. Sourcing and managing potential investors while continuing to run the business all become part of the day to day. In the sixth instalment of Orrick’s Founder Series, our Technology Companies Group offer top tips to help UK startups structure their funding round, navigate term sheets, and get diligence ready.
The fundraise. Below are some useful considerations when structuring your fundraise:
Investment funds. In today’s global market, investors might value the company and their investment in a different currency, for example USD. UK companies should be aware that raising in a different currency might present an FX risk from fluctuating exchange rates and may present additional complexities if the existing liquidation stack of the company has previously been priced in GBP.
Understanding your cap table. Your cap table provides investors with a comprehensive overview of the company’s share capital and the dilutive impact of the round, including any option pool top-up, convertibles and rolling closes. It is important for both founders and investors to understand the % ownership of the company, which might affect Board appointment rights, consent thresholds and de facto veto rights, and information rights (see below). Understanding who is a controller of your company is also important if your company is regulated.
It is also important that you and your investors know who sits on your cap table – this is a surprising point, but startups can often get this wrong, especially where an investment is made through a syndicate and/or fund where the underlying investors hold the shares in their personal capacity. Mismanagement of your cap table can also trickle through to incorrectly made-up company registers and could cause delays to completing the financing round.
Due diligence and your data room. Most VC investors will insist on some form of legal due diligence. A template due diligence questionnaire can provide you with the building blocks to start populating your data room early – the sooner the better. You can expect to provide information relating to:

Warranties and disclosure. Almost all investors will insist that the company (and sometimes the founders personally, though new market data would suggest no founder given warranties) give warranties as part of the investment round. These warranties are contractual promises from the company to the investors as to the health of the business and allow the investors to make an informed assessment of their investment. If the company cannot give a warranty, it will need to disclose this to the investors in a disclosure letter. The warranties are usually a key point of negotiation, and some of the key elements to consider are:
Founder vesting. One of the more heavily negotiated terms is founder vesting. The intention is to reduce the impact of a founder leaving the company, by putting some or all of their equity in the company “at risk” (i.e. subject to re-purchase or conversion into economically worthless deferred shares) during the vesting period.
Information rights. Investors will often request the right to receive certain financial information about the company (e.g. annual accounts, management accounts and the annual budget and business plan) to allow them to monitor the progress of the company and their investment, as well as meet their own internal fund reporting requirements. In negotiating these rights, you should consider whether it is appropriate to limit which investors receive the company’s financial information and whether the volume of information requested is proportionate to the stage and size of the business. It is however worth noting that a light information rights regime is not a reason for poor corporate governance, and companies should seek to build good corporate governance systems early on.
Assembling your Board. Our Deal Flow 2.0: European Venture Capital Deal Term Review 2021 data shows that in 2021 there was a 12%+ increase in founder and Board appointment rights as founders maintained or increased their positions within their companies, meaning greater founder control over future funding rounds and growth strategy. We have not seen a reverse in this trend this year, though there is a continued focus on a nimble Board.
Investors will often request a right to appoint a director to the Board. It is important that you consider tying this right to an equity floor (e.g. that investor holding a minimum of 5% of the equity shares) to ensure that as you grow your company, your Board does not become overcrowded with investor directors who hold immaterial shareholdings.
Consent regimes. As the founders are usually the majority shareholders and directors of a company (especially at the early stage), VC investors will negotiate for negative controls over the company to ensure that certain actions cannot be taken without their consent.
These are usually in the form of (i) Investor Majority consent matters (which go to the heart of the economic value of the shares held by the investors e.g. matters affecting the company’s share capital and rights, or the adoption of new articles of association), and (ii) Investor Director consent matters (which include administrative and operational matters relating to the business of the company e.g. expanding to a new jurisdiction, approving the company’s budget, or incurring material expenditures).
When negotiating who constitutes the Investor Majority, it is important to set the Investor Majority consent threshold at the correct percentage to avoid an investor deadlock. It is also important to ensure that no single investor is given a veto over decisions that would hinder the company from being able to operate efficiently moving forwards. Likewise, founders should ensure that the requirements for Investor Director approvals will not hinder the company in operating its day-to-day business.
An additional protection for the founders is to require founder approval in addition to any Investor Majority consents to ensure that the founders have an equal say. We encourage founders to think about this from an early stage so that this can carry through in future investment rounds where they might have a lesser say by virtue of their shareholding alone.
Other legal provisions. There are other legal provisions often included in term sheets, which you will need to consider, including drag, liquidation preference and anti-dilution.
Our London TCG practice reflects London’s role as one of the world’s leading financial markets and a centre for international commerce. Nothing inspires us more than helping tech companies develop novel strategies and push boundaries. Through our extensive client portfolio, deal volume, and relationships in the tech ecosystem, we provide commercial and legal insight to each company’s strategy. We work with tech companies on all aspects of their business plans: financing strategies, protecting intellectual assets, retaining talent, securing and monetising data, and advocating for innovation-friendly public policy.
To keep to 10 top tips, this instalment is just a whistle-stop tour through funding round readiness. There are a number of other considerations we can help to guide you through as you negotiate the terms of your next round.
If you would like more details on any of the issues above, please contact Jamie Moore.
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Jamie’s practice focuses on venture capital with significant experience in advising start-ups through to unicorns.
Jamie acts for both early and late stage companies in intellectual property rich sectors and those who invest in them, including some of the most active venture capital funds, corporate or individual investors.
Jamie has a passion for disruptive technologies, innovation and entrepreneurial business. He has acted on countless transactions across a broad range of sectors both in the UK and internationally, but is most known for his experience in acting on investments into fintech and Artificial Intelligence companies.
Jamie has deep knowledge of the practice area in which he operates and market trends, which he leverages to provide clear and concise advice on a range of corporate issues taking high growth technology companies from start-up through to exit.
He presents on corporate law and venture capital to clients and at seminars in the City, including practitioners’ conferences on practical legal issues in venture capital transactions and SEIS/EIS investments.
An active participant in the venture capital community, Jamie Moore has contributed to industry standard form documentation, acted as a mentor for various Seedcamp portfolio companies and hosted office-hours for the Barclays’ TechStars cohort.

Kristy advises on a broad range of corporate matters affecting early and late-stage technology companies and their investors.
Kristy has experience working with companies as well as investors and venture capital funds throughout a company’s life cycle, including early-stage financings, institutional funding rounds and exits.
Emma advises on a broad range of corporate matters including venture capital and growth equity transactions, mergers and acquisitions as well as day to day corporate advice.
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